Official Melania Meme (MELANIA) is a
memecoin launched by former U.S. First Lady Melania Trump on January 19, 2025. Issued as an SPL-20 token on the
Solana blockchain, it is positioned as a digital collectible that celebrates Melania Trump’s public image and personal brand. The token was created by MKT World LLC, a company she founded in 2021, and has been marketed as a pop-culture crypto asset rather than a traditional investment or security.
As a
Solana-based meme token, it benefits from fast transaction speeds, low network fees, and compatibility with
Solana-supported wallets and DeFi platforms. Holders can buy, sell, or trade MELANIA on supported exchanges, store it in compatible wallets, and participate in community-driven hype cycles that often influence its price. Like many meme coins, its value is largely driven by market sentiment, social media buzz, and public interest in the Trump brand, rather than underlying utility or technological innovation.
When Did Official Melania Meme Token Launch?
Official Melania Meme (MELANIA) is a meme-based cryptocurrency token launched by former First Lady Melania Trump on January 19, 2025. Introduced via a social media announcement (“The Official Melania Meme is live! You can buy $MELANIA now.”), the token was created as a digital collectible, not an investment, and distributed through MKT World LLC, a Florida/Delaware-based entity founded by Melania Trump in 2021. As an SPL token on the Solana blockchain, $MELANIA quickly gained massive attention, peaking in market cap within hours before experiencing steep declines, losing up to 90% of its value by early February.
What Is the MELANA Memecoin Used for?
Official Melania Meme (MELANIA) is primarily used as a digital collectible and speculative asset tied to Melania Trump’s public persona. It has no formal utility beyond trading, holding as a symbolic token of support, and participating in the social media–driven hype cycles that influence its price. Some holders use it for meme-themed community engagement or as part of personal crypto collections, but it does not offer staking, governance, or DeFi integration by default.
You can trade MELANIA on the
BingX Spot Market by logging in to your account, depositing
USDT or another supported cryptocurrency, and searching for the
MELANIA/USDT trading pair. From there, you can place a
market or limit order to buy or sell MELANIA with real-time pricing and low fees.
What Is Official Melania Meme Tokenomics?
MELANIA has a total supply of 1 billion tokens, issued under the SPL-20 standard. While exact allocation details have not been formally published, blockchain data shows that a significant portion of the supply was in circulation shortly after launch, with early wallet holders controlling a notable share of tokens.
Price action and liquidity are heavily influenced by a small number of early wallets, some of which reportedly turned a $2.6 million stake into nearly $100 million in under 48 hours, highlighting a concentrated holder base. This distribution model, combined with its meme-coin nature, means the token’s market behavior is driven primarily by speculation, hype, and social sentiment, rather than utility-based demand.
How Does $MELANIA Compare to the $TRUMP Memecoin?
While both $MELANIA and
$TRUMP are Solana-based meme coins tied to the Trump family, they differ in branding, audience focus, and launch context. $TRUMP, associated with Donald Trump, launched earlier and positioned itself as a politically charged token appealing to his supporter base, quickly becoming one of the highest-profile political meme coins.
$MELANIA, launched by Melania Trump in January 2025, carries a softer, more personal branding, marketed as a collectible rather than a political statement. Both coins rely heavily on social media buzz, celebrity association, and speculative trading, but $TRUMP has seen broader political utility in fundraising and campaign-related promotion, whereas $MELANIA has remained primarily a hype-driven pop culture token with limited real-world use.
Official Melania Meme (MELANIA) FAQs
What Blockchain Network Is Official Melania Meme Issued on?
Official Melania Meme (MELANIA) is issued on the Solana blockchain as an SPL-20 token, Solana’s equivalent to
Ethereum’s ERC-20 standard. This gives MELANIA the benefits of Solana’s high-speed transaction processing, low network fees, and compatibility with a wide range of Solana-based wallets, decentralized exchanges, and DeFi applications.
How to Store MELANIA Meme Coin Securely
The safest and most convenient way to store your MELANIA meme coins is directly on BingX. By keeping your tokens in your BingX account, you benefit from the exchange’s institutional-grade security measures, including cold wallet storage for most assets, multi-layer encryption, and
two-factor authentication (2FA) for account access. This option also makes it easier to trade MELANIA instantly without transferring tokens between wallets, saving time and avoiding extra network fees. For active traders or those who prioritize quick access to the spot market, storing MELANIA on BingX offers both security and flexibility.
For users who prefer
self-custody, MELANIA can be stored in any Solana-compatible wallet such as
Phantom or
Solflare. These wallets give you complete control of your private keys, ensuring only you have access to your funds. To maximize security, consider using a hardware wallet like
Ledger in combination with your Solana wallet for offline storage. Always back up your seed phrase in a secure offline location, never share it with anyone, and be cautious of
phishing attempts or fake wallet apps. This approach is ideal for long-term holders who value ownership and independence over frequent trading access.
Is Official Melania Meme (MELANIA) a Good Investment?
Official Melania Meme (MELANIA) can attract investors looking to capitalize on high-volatility, hype-driven opportunities in the meme coin space. Its association with Melania Trump and the broader Trump brand gives it strong name recognition, which can fuel rapid price movements during media coverage or political events. As a Solana-based token, it benefits from fast transactions and low fees, making it easy to trade across exchanges and wallets. However, like all meme coins, its value is driven more by speculation, community sentiment, and market trends than by intrinsic utility, meaning potential rewards come with equally high risks.